Lay's Flavor Swap National 250K Contest 2/12/16

Posted at 9:03 AM, Feb 12, 2016
and last updated 2016-02-12 09:03:28-05

Americans are on the hunt for unexpected and unique flavors and it’s clear that flavor exploration is a trend that’s here to stay.


Hailey Green, winner of last year’s Lay’s “Do Us A Flavor” contest knows a thing or two about creating unique flavors. Her Lay’s Southern Biscuits and Gravy flavor submission won her the one million dollar grand prize after America voted it its favorite flavor.


Hailey joins us this morning to share how all of us can have a hand in what flavors stay and which ones have to go in the next Lay’s flavor program: “Flavor Swap.