Target stores in Lee and Collier counties were among the few stores still open after sundown Christmas Eve.
Shoppers began crowding the Target Superstore on Immokalee Road in Naples when it opened at 7:00 a.m.
Among some of the must have items this Christmas: Georgie the talking puppy.
"It does all this stuff, says I love you, you tell it what to do and it does it," said Jimmy Ayala who was helping a friend shop.
But Georgie wasn't the only item flying off the shelves.
"This season one of the hottest items is the Hatchimal," said Target Manager Danielle Grant.
Not everyone was out doing last minute shopping, some were just out grabbing last minute gifts.
"I think this is about it, I think we are going home to relax and unwind and be with family," said Jason Miller, who was shopping with his daughter.