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Why Women Are Driving Mobile Gaming’s Popularity And Competition Worldwide

Posted at 9:30 AM, Oct 14, 2021
and last updated 2021-10-14 09:31:03-04

Mobile gaming has shot to the top of the video game industry, now representing 60% of the market, and growing. 

While the traditional video games industry still remains a male-dominated category, one of the fastest growing segments in mobile gaming is growth largely being driven by women, who love to compete. According to Skillz, the leading mobile games platform that powers over two billion tournaments every year, nearly 60% of players on its platform are female. What’s more, 64% of women today say they prefer mobile games over other platforms.

Skillz mobile games platform that’s accessible to everyone, connects players in fair, fun and meaningful competition, with the chance to win world-class prizes in the games they love to play. Skillz offers hundreds of FREE casual mobile games across a variety of genres such as puzzle, board, and word games. They are now adding a popular first-person shooter, Big Buck Hunter: Marksman, a new Skillz-powered mobile game based on an iconic arcade franchise that women have been playing and competing on for nearly a decade.